Digital Organizer Dashboard – Waverley Elementary School


What’s included:
Your Read-A-Thon Fundraising Event Logo
Your Master Fundraising Campaign Link
• Your Read-A-Thon Kick-Off Video Link
Your Read-A-Thon Timeline
Great News!
Your Social Media Toolkit
Mind Growth Education Reading Log Login Information
Ways To Do One Reading Session A Day!
FAQ (Frequently Asked Question)

Warm regards,
Isabelle – Your Mind Growth Education Representative


Click on image to download it!

Here is the link to your school’s master campaign page:

You could start sharing the link on your social media outlets, via email campaigns or even by text – Just make sure it is visible to everyone for the best result! Research shows you can make up to 80% more money when people can contribute online!

How do I find a division’s campaign link? Click on your school’s master campaign page and at the bottom of the page, click on the division!  You can share the link(s) by clicking anywhere on the following bar on the campaign page!
I will be updating the “followers/subscribers” on your master campaign page a few times a week with a total count, also sending encouraging messages and assigning weekend homework ;).


Waverley Elementary School Read-A-Thon Event:

Thursday, March 31st, 2022 to Thursday, April 14th, 2022

  • Two weeks of “Fundraising” starting Thursday, March 31st, 2022 to Thursday, April 14th, 2022: Your school’s families start advertising/promoting their division(s) link as much as possible on their social media outlets, by email or even by text.
  • Simultaneously, two weeks of the “Read-A-Thon” starting Thursday, March 31st, 2022 to Thursday, April 14th, 2022: Students begin reading and logging in their minutes in their Mind Growth Education’s reading log program account. The challenge is: CAN THE STUDENTS OF WAVERLEY ELEMENTARY SCHOOL READ ACROSS CANADA IN TWO WEEKS?
  • The last day of the “Read-A-Thon” is Thursday, April 14th, 2022: The handing out of the prizes (if there are any), certificate of achievements will be up to the appointed organizer to organize on their own terms.

Please make sure you read through the following list for ideas on how to make your “Read-A-Thon” the best ever!


• Promote your master campaign page! Share, share, share!
• Consider creating a campaign video! Campaigns with a video raise more money. It’s not hard to see why. Videos are eye-catching, persuasive, and very, very shareable. Record one now to tell your fundraising story. Check out this video to find out how to make your video more effective:
• Partake in the “Two Weeks $500 Challenge”.

Click here to download the challenge!

Purpose: Your social media toolkit contains information and resources to push out and amplify your campaign on all of your social media platforms. This method can be an incredibly powerful way to expand your reach. Please note: These are just suggestions but could help your posts be compelling and engaging!

Suggested Social Media Post, Email or even Newsletter Wording: 

Dear friends and family,

Waverley Elementary School is hosting a Read-A-Thon fundraiser in partnership with Mind Growth Education to raise money to help fund much needed technology updates for our classrooms. The iPads and Apple TV’s will support student learning by engagement in interactive, curriculum based, individual and group activities and projects. Participants will need to raise funds for two weeks while simultaneously read books to try to gain enough reading minutes to virtually travel across Canada! This “Read-A-Thon” Fundraising Event starts on Thursday, March 31st, 2022 to Thursday, April 14th, 2022. 85% of the profits will go to our school, courtesy of Mind Growth Education. In addition to raising funds for our school, the non-profit organization, One Tree Planted will plant a tree for every 25% of the reading challenge a class completes along our “Read Across Canada” reading adventure route. There’s no extra work or cost for the student/families/school — Just make sure the participants keep reading!

Mind Growth Education is a company that has a big passion for improving literacy in Canada. We are excited to work with them to help raise money for our school and to show children the importance of reading and global reforestation!

Can you help us reach our goal of $3,000 by contributing to our event and then sharing the link on your social media today? Click on the following link to do so!

Thank you for your support!

(Enter name here)



Sample of Other Social Media Post Wording (For Facebook, Instagram, Twitter, etc.):

We are asking friends and family to help our school, Waverley Elementary School, complete Mind Growth Education’s “Read Across Canada”  Challenge in two weeks. Please sponsor us by contributing to our “Read-A-Thon” Fundraising Event. #waverleyreadathon2022
Help us “read across Canada”! Please contribute today! #waverleyreadathon2022
Last day of #waverleyreadathon2022! Help us reach our fundraising goal before midnight!

Read-A-Thon Business Sponsorship Letter:

Click on image to download a PDF copy of the letter (please note: it is not editable).

Save the Date/Countdown Images:

Click on the images to download!

Parent Reminder Image:

Click on image to download!

#1: Here is the login information for your Mind Growth Education master account:

Username: waverley_readathon
Password: read

In this master account, you will see where each class is on their Canadian journey. Only you, the appointed organizer, will be able to access this account and the master map but please feel free to share with your school the master map!

#2: Here is the login information for each Mind Growth Education teacher account:  

*Please check if your account is working properly prior to the event commencing. If you cannot log into your account, please try a different browser or email Isabelle at

Please note: Each class will not be able to view where the other classes are on their reading adventure route. Only the appointed organizer, Holly Cruise, has this option from her account. We’ve also added an account for your administration team and PAC members in case your principal, vice-principal, secretary, etc. and other PAC members would like to participate also and log in some reading minutes! 🙂

Click here to download a PDF “Teacher Info. Sheet for Waverley Elementary School Read-A-Thon” document specific to the teachers if they are wondering how it all works (a little refresher for those that did it last year)!


We have separated the school into three levels of difficulty (to even out the competition):
Grade K-1 = Beginner (for every minute read, 12 kilometres will be traveled)
Grade 2-3, Admin, Council = Standard (for every minute read, 8 kilometres will be traveled)
Grade 4-7 = Advanced (for every minute read, 4 kilometres will be traveled)

HOW DOES IT WORK FOR THE TEACHERS? (Once they get their login info)

Step #1: Go to the following link:

Step #2: Click on the “Sign In” button and enter your login information.

Step #3: Click on the “About Me” button, scroll down and select your character (you will only need to do this once).

Step #4: Click on the “Log Minutes” button and enter the minutes you have read for today’s reading session! Repeat Step #1, #2 and #4 after every reading session!

Here’s a list of ways to do one reading session a day!

  • Host DEAR – ‘Drop Everything And Read’ sessions. On an agreed certain time of the day (i.e. first thing in the morning or after lunch), every class drops everything and reads. Great way to get the whole school reading together!
  • Have a close friend, family member or even an author read a book on video conference with a class (ie. Zoom).
  • Read it before you see it! Read a particular book within the two weeks and when the “Read-A-Thon” is over, view the film version cinema-style (even make it a pyjama and/or popcorn day).
  • Run a book swap within your school!
  • Host a “Favourite Book Character Day” and have everyone read the book associated with their costume!
  • Read during recess, while waiting for your next class to start or even on the bus!


Mind Growth Education Badge Collection Sheet for English teachers: Click here to download the “READ ACROSS CANADA” badge collection sheet!

Mind Growth Education Badge Collection Sheet for French Immersion teachers: Click here to download the “Read Across Canada” badge collection sheet!

Mind Growth Education Colouring Page: Click here to download our colouring page!

Mind Growth Education Bookmark Activity: Click here to download our printable bookmarks!

Mind Growth Education Collaboration Poster:  Click here to download this awesome collaboration project!

We’re Super Excited To Help You Promote Your Read-A-Thon Fundraising Event This Year! Print Your Own Promotional Materials Today! Click here to download tons of great materials to use in your school!

We’ve tried to answer many common questions below, but if you need additional help, please get in touch with your Mind Growth Education representative, Isabelle, at

* General
Q: Can a Mind Growth Education Representative come to my school to present the Kick-off Assembly?
A: The safety of your school as well as our employees is a top priority for us so we will not be having representatives visiting schools this year. We have designed this entire Read-A-Thon program to enable you to run a virtual Kick-off Assembly without having a representative attend in person. Your Mind Growth Education representative will be available virtually to help you as you prepare for your Read-A-Thon event.

* Participation
Q: How does your reading log programs work?
A: Teachers record the number of minutes their class has read in class or at home on a daily basis by signing into their Mind Growth Education account. The program automatically converts their minutes into kilometres and advances their avatar on a virtual adventure across Canada through various towns and cities to form a route that spans from Victoria, BC to through every province in the lower part of Canada, and back again, through the higher part of Canada, which ends in Whitehorse, Yukon. Every time a class arrives at one of the major points on their adventure, a little blurb pops up with educational facts about that city or town. The classes also get to earn badges and get printable worksheets as they progress on their reading journey. (Please note: For every 20 minutes, you will travel approx. 240 kilometres on the adventure map).

Q: What if a class reads across the World before the event is over?
A: Keep on logging in those minutes! The challenge will then be “How many times could you read across Canada until the end of your event?” – You could say something like “Now that we’ve read across Canada once, can we do it twice by the end of the event?”. The record so far is 3 times by a grade 7 student from Nanaimo, BC.

Q: What if a student or one of the families needs help (i.e. cannot remember his/her username and/or password). What to do?
A: Just email me, Isabelle, your Mind Growth Education representative, with your question(s) and I’ll be happy to help.
Text: 778-928-6778

* Fundraising
Q: Can my PAC collect offline funds?
A: Using our online fundraising platform allows you to avoid having to handle and manage cash. However, if the person is not able to give online, many PACs have accepted cash or cheques and then personally contribute the exact amount online afterwards. Contribute here:

Q: Do the contributors get tax receipts?
A: Unfortunately, no. Contributions made to a personal fundraiser, rather than a charity fundraiser, are generally considered to be personal gifts and are not guaranteed to be tax-deductible. But, you can always check with a tax professional to be sure. You will not be issued a tax receipt from FundRazr nor Mind Growth Education. That being said, contributors do receive access to our digital coupon sheet with great savings on awesome stuff (kid & adult books, candles, soaps, bath bubbles, digital reading log program, etc.) as a thank you gift for any contribution $10 or more.

Q: How do I view our school’s online fundraising efforts?
A: Go to your Master Campaign page where you will be able to see your school’s online fundraising efforts (

Q: How do I make an online contribution?
A: Step #1: Go to the following link: Step #2: Click on the “CONTRIBUTE” button. Easy as that!

Q: Where do our contributions go?
A: 85% of the net funds raised by this Read-A-Thon will help fund much needed technology updates for our classrooms. The iPads and Apple TV’s will support student learning by engagement in interactive, curriculum based, individual and group activities and projects. The remaining 15% goes towards Mind Growth Education to help cover costs such as subscription cost, administrative fee + the Paypal or Stripe payment processing fees and transaction costs.

Q: When do we receive the funds?
A: You will receive the funds shortly after your event is over. It takes a few days for Paypal and Stripe to transfer over all of the contributions. Once that is completed, I will send you a cheque and a financial statement with all of the necessary information you would need for the CRA (if ever need be).

* Thank you prizes
Q: What will our school or participants receive from Mind Growth Education for participating in this Read-A-Thon event? 
A: Each class will receive a certificate of achievement and a set of Mind Growth Education stickers. You will also receive a certificate stating how many trees your school has collectively planted during your event!